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I knew it!; Art imitates Harrah's

Posted At : July 21, 2008 02:31 PM | Posted By : D McKee
Related Categories: International,Sheldon Adelson,Harrah's,Movies

I've long suspected that the former palaces of roasting-in-Hell despot Saddam Hussein were predestined to become casinos. And, it would appear, it has come to pass.

Boy, is Sheldon Adelson gonna be ticked off if he misses out on this gig.

Harrah's new megaresort: Axiom? One of the movies on our docket last weekend was Pixar Animaton Studios' Wall•E. It's a masterpiece of the art of animation, not to mention being a satire that is paradoxically dystopian and cheerful all at once. It's also probably the sweetest love story since those newfangled talking pictures were invented; a film of deep humanity ... despite the fact that its three protagonists are two robots and a cockroach.

If you haven't seen Wall•E, one of its central conceits is that humanity has relocated to an outer-space megaresort, the spaceship Axiom. There, we have devolved into endomorphic invertebrates, transported everywhere by levitating lounge chairs, video screens practically glued to our faces.

What I couldn't get out of my head was that Harrah's Entertainment once -- quite seriously -- contemplated something creepily similar. In her book, the much-maligned Winner Takes All, Christina Binkley reveals that two-dozen Larry Lightbulbs employed by Harrah's as consultants (including retail and theme park execs), "sketched out mass transportation systems, and fantasized about 'omnimovers' -- moving dinettes where people would drink, party, eat, and maybe even loll about in beds while being transported around Harrah's [350] acres."

God forbid we should ever have to push back from the dinner table! The fact as outwardly unsentimental and sobersided a company as Harrah's would entertain this notion only sharpens the teeth of Wall•E's satiric bite.

Comments (Comment Moderation is enabled. Your comment will not appear until approved.)
mike_ch's Gravatar Omnimover is a term already established by Disney for their rides that feature a long loop of chairs on a belt that never stop rolling. See: Haunted Mansion, that ride in the big sphere at Epcot, etc. With separate boarding and disembarking platforms, they have the highest Customer Per Hour ranking among any attractions in the parks.

While I'd love to wander over to the boarding platform and slide into a moving chair from Flamingo to Harrah's, I have no idea how they'd serve meals on such a device.
# Posted By mike_ch | 7/23/08 10:07 AM