July Promos–The Little Things
“Little Things Mean a Lot” …and not just in love songs.
I recently read a comment on the Internet from someone who stated, after reading about all the hoops one had to jump through to take advantage of one casino promotion, that this was too much “bother.” Several successful gamblers chimed in immediately with their mantra, one that has guided Brad’s and my casino journey for over 35 years: “Bothering” with the details is an absolute necessity in order for a gambler to achieve financial success.
Back some 22 years ago, before I had ever thought about writing a book about gambling, friends were hearing us tell about our trips to Vegas and how we were able to make these vacations a low-cost – even free – recreational choice by choosing good games to play and using the comp system. And of course, they wanted to know how they could do that. The problem is they wanted the “secret” in 25 words or less. I tried to explain that there was no “silver bullet” – it was hundreds of little things you had to do.
22 years later, it has taken multiple editions of 5 books to talk about the hundreds of thousands of little things one can – must? – do to be successful. And it amazes me that there is rarely a time when I am writing a blog that I don’t have some “little” idea to share – either a new one or a reminder of one that is easy to forget.
Although I have been visiting casinos for over 35 years – and try to keep track in my head all the things I have learned over the years – I sometimes forget something important. For example, Brad and I recently visited the Gold Coast and planned to play because it was a 11x-points day. I usually visit the kiosk the very first thing and swipe both my card and Brad’s while he is parking the car. But this day I was distracted because I had to go to the cashier to solve a big-money problem. That took a long time so I immediately hurried to meet Brad at our favorite machines in the non-smoking area and forgot I hadn’t swiped our cards.
We played about an hour or so when my brain woke up to this distressing thought that we would not get credited with bonus points before we swiped in. Long story shortened. I talked to a players club supervisor and asked if there was any way we could get these bonus points put on manually. She was nice but pointed out that this had happened to me back when this new system was first put in many years ago and they had “fixed” it for me– but they could not do it the second time. The loss was not huge, but it was a reminder that one has to keep up with those “little things.” Some properties – like South Point – give multiple points automatically while you play with no players club swipe needed. Some properties – like the Stations – do require that you swipe but it can be any time that day, before or after you play. Be sure you know the system, especially if you play at a casino you haven’t visited before.
For this month, as it has been for quite a while, it is important to stay aware of other little details connected with casino bonus points. This is especially important when dealing with large casino companies that have multiple properties. This is confusing many players, especially with Boyd Gaming and the Stations. Don’t assume multiple-point days are the same company wide. And be aware with Boyd that sometimes there are bonus point days ONLY for those that get the monthly mailer promoting those days. You need to check Scot’s Bonus Point List since his list includes only those that are open to everyone.
And this warning goes for all promotions at these casinos. You have to read the newspaper ads and monthly mailers carefully to be sure you don’t make a special trip to take advantage of a promotion and find out you are at the wrong casino or there on the wrong day. As I have mentioned before, the Palms seems to be in a Stations category of its own. That nice fat summer coupon book from the Stations is a perfect example of the need to carefully read the “little” details. Some of those coupons are good at several properties but many are for only one specific casino. Same with the list of promotions on the Stations website. You must check the logo or casino name under each on there – and also in newspaper ads.
Have a great 4th of July! There will be some gambling promotions but maybe you can fit in some non-gambling fun activities too!