Case Bets: Club Fortune, NFL, PokerStars

“Loose sluts!”, cries the grandmotherly-looking woman at 00:13 in this Club Fortune Casino commercial (so bad it never gets old). Those days may soon be over once Nevada Gold‘s purchase of Club Fortune closes. Having obtained the property for a relatively cheap $14 million, Nevada Gold is going to spend big on converting a locals casino into a resort, complete with a brand-new, 289-room hotel. The plans also call for, among other things, more than tripling the size of the casino floor and “a 150-unit senior condo building and a 140-unit assisted living facility with a medical wellness wing.” We swear we’re not making this up. It’s long been ironic that Nevada Gold had no Silver State presence, but it’s obviously determined to make its first Nevada casino a major statement.

* While the idea of a fantasy-sports convention probably conjures the image of a sea of nerds, a Tony Romo-organized event at the Sands Expo Center was set to feature some of the NFL‘s marquee names, NFLamong “more than 100 players and media personalities.” But the NFL, which regards casinos as a vampire does a crucifix, found the separation of the Expo Center from the Venetian and Palazzo to be a distinction without a difference and ordered the event scrubbed. Renegade free agent Brandon Stokley‘s rival fantasy-sports convention, slated for Wynncore next month, remains a ‘go.’)

The American Gaming Association did not take this snub lying down. Calling the NFL’s outlook on the gaming industry anachronistic, AGA spokeswoman Sara Rayme said, “27 NFL teams (all but 5) are located in markets with legal, regulated casinos. Many of the stadiums are within close proximity to the casinos themselves … It is only a matter of time before such thinking in organizations like the NFL evolves and acknowledges the reality that gaming, like professional sports, is a form of mainstream entertainment.” We hope so, although we’re not going to stay up late waiting for Roger Goodell to get religion.

* Speaking of getting religion, PokerStars‘ licensing remains tied up in New Jersey even though the state is offering amnesty to any company that acted as a go-between for Garden State residents and illegal Internet casinos. Deputy Director of Gaming Enforcement George Rover says that, absent compliance, “any effort to become licensed in New Jersey will be forever gone” and the taint will probably extend to other jurisdictions. Interestingly, Rover explicitly excluded PokerStars from his fatwa. If the company’s in the clear then what’s the hold-up?

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