Seen today outside The Rio on Flamingo Road: Two chicks holding handmade, barely legible “Car Wash” signs. What the … ? Was this an official Rio event? There’s no mention of it either on the casino’s Web site nor on its desultory Twitter feed. (I can hardly wait for President Marilyn Winn to bring this “Who cares?” style to Planet Hollywood.) It took a little poking around on Google but, yes indeedy, there’s a car wash The Rio today, manned by the Chippendales dancers. Last year, Sapphire dancers did the wax-on/wax-off honors but there’s been a little, uh, problem with law enforcement in the interim.
But still … two handwritten placards? You know Harrah’s Entertainment is truly on its uppers when management can’t spring for a professional sign-making job or even a humble stencil.
Harrah’s bringing tacky back to the strip one cost cutting move at a time.
Ineffective, too. I didn’t see any placard-wielders on Valley View or Twain. Joe Schmo’s Tax Service or any other business that deploys those ubiquitous placard-spinners could teach Harrah’s a thing or two. For that matter, Hooters was employing “wabis” (walking billboards) to excellent effect on the Strip the other night. Hooters, fer crissakes!