I think it will last longer. It's partnership with Marriott will help fill rooms, it is getting some decent publicity.
If the hotel starts to gain a reputation for the 20, 30 something age group it may survive.
It does seem to be different than Aria (which based on location) is it's main competition.
Really depends on their player comps and if they will try to keep people coming back with room discounts etc.
If they really start to push those first players (you know everyone will visit, get a players card) with offers and build a repeat customer base; then they will survive..
BUT: that room price has to drop - even my Marriott discounts are not that great going into April and May