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Bobby Vegas—I’m Not an Advantage Player

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette

I experienced an AP epiphany reading Michael Kaplan’s fascinating book, Advantage Players, and realized what I am and what I’m not.

Advantage players are literally in a world of their own making. The intensity, intelligence, and dedication to be in that rarefied club, then actually succeeding in breaking the bank, leave me shaking my head. Wow.

James Grosjean has my total admiration. His intense dedication to extensive research, analysis, and discovery and the incredible lengths he goes to implement these massively complex plays (I was going to say strategy, but that’s like comparing an organ grinder to an orchestral movement) are amazing.

My goal is not to leave with all the banana ($1,000) and chocolate ($25,000) chips or be invited to six-figure comped parties at Hakkasan, then hopefully getting outta town with all the loot and ID intact.

That club, while tipping my hat to it and learning what I can from their exploits, isn’t me. I’m not an “advantage playuh.”

I’m a value player, where LR x MV x LP = +$

My goal? Play with the Lowest Risk extracting Maximum Value as Long as Possible (staying well below the radar, then leaving satisfied and hopefully) Net Positive in cash dollars. And overall, I succeed.

We each have our own levels of risk and reward. Yours may be $50 or $500 or $50,000 to my $1/$5/$25. Whatever the level ,I tip my hardly under the radar very colorful “cat in the hat” to you.

But no matter what level you’re playing at, you’re in the game.

BTW, my experiences led me to work with one advantage player who was surreptitiously using electronics to record data in a Vegas casino and asked if I’d assist him. I said absolutely not. I like my life and had zero interest ending up in a desert prison for using electronics in a Nevada casino to affect a game.

The goal of my roulette project (using Non-Linear Dynamic Recurrence Theory) was creating a strategy without electronics. My program (not a “system,” mind you) was based on Thorpe’s card-counting strategy card concept, but applied to roulette — to ID when roulette’s extreme variance favors me. I continued to use it after we parted ways.

What I learned from that and other Vegas adventures, AP is way above my risk tolerance and “playgrade,” like my black-chip-and-higher card-counting bud.

Again, I’m not a playuh. Except on the dance floor. Channeling Cyndi Lauper or Bruno or MJ, “I just wanna have fun.” That’s my goal.

Yes, like APs, I love the research, hunt, and discovery, but my end game is to “play long time,” minimizing risk, extracting value from the tables and the resorts, restaurants, clubs, all in the interest of having a good time. And for free or as close to it I can get.

I’ve loved “playing Vegas” for 35 years. Hopefully, I will for 25 more. What’s your level? Your goals? Whatever they are, know thyself. Now … let’s play.

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Bobby Vegas — To Snag, or Not To Snag, Swag

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette


Do you? Snag swag? I know you all find this shocking, but I luv free stuff.

Back in my younger days, I visited my cousins doing 4H at the Dutchess County Fair and went crazy. All those midway and exhibit freebies! Stuffed animals, rulers, farm stickers, toy tractors, whatever!

So I’ll ask, be honest, do you snag swag?

It’s true, I’m a member of swagaholics (not even) anonymous and no, I’m not in recovery. I’m Bobby, an unrepentant swag snagger.

The worst swag? A plastic cup and straw from Zouk nightclub at Resorts World. I ordered a club soda. It was $24. No refills.

My Vegas swagventure started on ACG/MRB/new signup coupon runs, resulting in bags of free T-shirts, playing cards, coffee cups, dice, players cards, coasters, pens, matchbooks, and more. I still have my Aladdin and yes, the Riviera (very unPC) Crazy Girls “No ifs and or …” cups. I also have a SIGNIFICANT collection of Do Not Disturb door hangers. My Stardust “Maid service please” is one of my faves.

When my shampoo selection got low, I thought, “Time for another Vegas trip.” Then the casinos smartened up: bottles mounted on the wall of the shower. Sigh. Then I smartened up: I BYO refillable plastic travel bottles and stock up.
No, I don’t steal towels. But I do still pick up matches, pens, and coasters. The pair of brass coasters from opening week at a very iconic club were a lift, not a snag, I admit.

The ultimate snag? A corporate event in Encore’s five-star tower. A 6,000-square-foot three-bedroom two-story villa, a mere $5,000 a night. Told my client I’d be sweeping the swag as part of my compensation. Those villas are replenished twice a day. I snagged. They refilled. I literally loaded down a suitcase — loofah sponges, Wynn/Encore slippers, high-end soaps and lotions, etc. They made great gifts.

And that’s a postscript; it’s not all about collecting. At Christmas I made up bags of soap, shampoo, pens, etc. and gave them to the shelters. In my work years at trade shows, I collect pens, squeeze balls, etc., then gave them away at Halloween for my pirate theme, “Treats and Treasures.” Wanna see a deliriously happy kid? Give them a free squeeze ball. Or “Hey kid, wanna pack of Vegas playing cards?”

“Sure Bobby!”

My swag collection stimulates great trip memories.

How about you? Got any good swag stories to share? I know one of my heroes does. When Jean and Brad Scott lived in a condo in Vegas, they parked their car in the lot, so they could fill their entire one-car garage with casino collectibles. Talk about a Vegas merch museum! Logo jackets, shirts, T-shirts, sweats and sweatshirts, ball caps, keychains galore, carafes and decanters, plastic slots and roulette wheels, fridge magnets, tote bags, commemorative chips, socks, signs, posters — you name it. Jean and Brad ushered visiting kids of all ages into the garage for their pick of the litter. Heaven for casino aficionados.

To snag swag or not too snag, that is the question. Do you? Tell us of your merch adventures.

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Bobby Vegas—Unlimited Free Drinks and Free Play

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette

To my Vegas homies and Golden Knights fans (just don’t kill the messenger).

I live in Raleigh. Yes, that Raleigh. OUCH! Home to your arch nemesis the Hurricanes. Sorry! Not.

Caniac fever’s off the charts here (right after college basketball). My friends were so obsessed with the Stanley Cup, they asked me to sacrifice some goats and throw in a few vestal virgins. I maybe handled the goats, but I draw the line at virgins. I mean what does vestal mean anyway?

Parade? Vegas gets a Bruno Mars parade and a street named after the billion-download- worldwide one-super-hit-after-another Pinky-Ring-killin’-it Allegiant-sell-out moneymaker. Cool.

We’re having 150,000 people at our parade — for hockey. Heck, we sold out the arena for the watch party.

Another thing Raleigh has in common with Vegas? Drought. But it’s raining today, in more ways than one.

Back in Vegas, shades of Ellis Island and its unlimited-drinks MRB coupon back in the day. These days, Golden Gate has unlimited free drinks from 6 to 7 p.m. and a chance to win up to $1,000 in free play at Prohibition Bar. Check it out and report back, please. I tried to confirm, but Derek went full customer non-service; when you call in, you’re sent to AI hell and wind up on hold forever.

Back here in Hurricanelandia, I’ve been working a frugal summer of fun. So far? Two Carolina beach trips, one on partial points, another super-frugal rate. Saw Earth Wind & Fire. Amazing. Going to Santana in early July, then Gladys Knight. All favorite performers and tickets for each concert under $100. I tend to be in the back at outdoor venues, so I can dance and I do. Let’s groove right?

How about premium floor seats at Usher/Chris Brown at $2,000 per ticket? Times two, that’s a hefty down payment ON A CAR. Guys, love your energy, but no way.

I’m more the personal experience, you know? Hanging with Bruno’s 175 pals, waving their pinky rings to the moon, watcha gonna do? This Bruno tour? Like Usher/Brown, insane prices, but if you’ve never seen Bruno and the Hooligans, they’re not too be missed. Bruno’s rocking the world after his Vegas parade and, oh yeah, he’s slated to make $500 million smackolas on this tour. That’ll keep him in Pinky Rings for the foreseeable future.

Now, have you seen Michael yet? $920 million worldwide. Biggest biopic ever. Beat Bohemian Rhapsody, which I saw three times as well.

Back to Vegas, the Plaza’s CEO, my man Jonathan Jossel dipped his toe in no resort fee nation water with another summer NRF deal.

Don’t ever change, Jonno. I mean that. Actually, you do keep changing and I love that. So scratch the “don’t ever.” Just keep “doin’ the things you do” (loved that movie too).

Enjoy the shows, peeps. And freebies. All of ’em. I know I will.

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Bobby Vegas — Advantage Evangelist Strikes Again

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette


A reader asked me to “show him the way” to easy play. Then he wouldn’t listen. I was frustrated, but kept on.
What brings me great satisfaction? Turning just one newbie away from the dark side of foolish wasteful gaming. This is a calling, my friends. We are but seekers of the truth, hunters of the mathematical epiphany manifesting as a royal flush.

That slim chance of deliverance is a 40,000-1 redemption. We soldier on, knowing it’s coming if we just learn to play the Good Game.

Really, it’s okay to just play. Heck, I have a profound desire — no, a need — to play, to dance and imbibe like any of us in this one-of-a-kind adult Disneyland, even at my advancing age and maybe even more so. It keeps me young and fresh and alert.

But as they say, “You can’t keep it if you don’t give it away,” so when I was corresponding with “Joe,” though frustrated, I kept insisting this neophyte do what for many these days seems a rare commodity: THINK!

Read “The Best Video Poker on the Strip,” learn the games, and walk away from anything under 99.5%. Avoid the siren call of the Strip — the bright lights enthralling you as your wallet is vacuumed clean — and your intense regret on the flight home, hungover and broke. “Why did I go to the (dark chapel of) ATM again, and again?”

It’s okay. You’ll get another chance at redemption. As long as you didn’t actually sign a marker for your home, car, and first born.

But even Joe, after pleading “I want to play at Caesars,” saw the light. “I didn’t realize even at quarter level I’d need a $1,000 bank and at $1/$5 many times more than that.”

Though he’d danced along the edge of the bad-gaming precipice, he turned away! That satisfaction, turning one player and toward the light of advantage play? Excellent.

This is not a game for everyone. It requires patience, skill, and dedication, while frivolity reigns and surrounds you like a waterfall. Witnessing people plied with free drinks, pouring dollar after dollar down the rat hole, hoping against hope, is downright tragic, especially knowing that if they just looked at the pay schedule and understood what they were seeing, their future would be nicely laid out for them and they could’ve avoided all the sucker traps. Maybe 3% do. Is that you?

Here’s the kicker. Once they see us coming, then observe us for a time, the Big Houses don’t like us at all.

“Don’t give that guy a room, a meal, free play, or a damn dime. He actually knows what he’s doing and we can’t have that!”

And like a lonely Dirty Harry (“Do I feel lucky?”), I ride on down the road. No worries, there are 100 more casinos right down the road.

And since he read the guides, is learning the good games, and will be on the search for the better way of advantage play, I, having converted one more soul, for that today I’m content.

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Bobby Vegas — Get Paid To Stack and Win Free Gas

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette

Did you say get paid to win free gas, Bobby?

How many ways do I love Rainbow? Let me count the ways. Like five. Should you drive way out to Water Street in Henderson? Do bears …? From all my previous flag-waving, guess. It’s a resounding yes.

I never thought it possible, but Rainbow/Emerald Island’s monthly contests just got even better. With so many simultaneous promotions going on (often three at once), now they’re paying you to win free gas.

Rainbow’s Monthly drawing is for eight $250 gas cards. It’s just 100 points per day ($100 coin in) to get your daily entry. Then they give you $10 in free play for it. All month long, every day. Drawing at EOM. That’s not just crazy, it’s crazy good. There’s more.

At Anthony’s favorite, Emerald Island, (I’m more a Rainbow/Triple B guy, but play both), I swear I heard Judy Garland singing “Somewhere … over at Emerald Island …” Yep, their June 19drawing is for eight pairs of tickets to The Wizard of Odds. Oops! Sorry (they’re not giving away Michael Shackleford). I mean the Wizard of Oz at Sphere.

These promos are base points only, but no ticket limit of one a day for Oz like on the gas cards, so as Prince tells us “Let’s go crazy!”

Now about those stacks.

Both casinos have super points multipliers spread throughout the day every day —  regular 25x periods, along with 50x, 75x, and even two 100X periods. They’re good on all games except DDB. But no worries, mate, 9/6 JOB, etc., are still positive EV with even the “lowly” 25x multipliers.

Hmmm, maybe try out the new LVA advantage slots? Ya think?

You’re also in for daily free spins, free gifts, free food, and some other damn freebie (so many freebies, so little time). Pick up all the promo sheets at the cage. Try keeping track of it all. When are the XXX periods? MY GOD! What a burden. Call the casino and ask. We need a spreadsheet. Anyone?

 I concentrate on 75x, bouncing from Rainbow to EI earning boatloads of points.

 Hungry after all that frantic button tapping? Try any of the excellent daily specials starting at $10. Or Emerald Island Grille’s Saturday filet mignon & lobster tail dinner for $29. Or Rainbow’s four-course prime rib at Triple B. for $24.

But hold your horses, cowboy. That’s before paying with points and combining your LVA MRB coupon for 50% off or 2-for-1 with points. Can you spell S.T.A.C.K?  All while playing positive-expectation video poker.

I died. This is heaven.

Vanna? Guess there really is a Wheel of Fortune gold at the end of Water St.’s Rainbow So? Go.

And downtown off Fremont, Downtown Grand’s got a great July 4th deal: $125 a night for two nights, plus $25 in free play and $25 in food. FOR THE 4th!

 God bless America. No one else will.

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Bobby Vegas — Be a Patriot

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette

Bulletin! Bulletin! Stop the presses. A Bobby Vegas emergency has been declared. Calling all able-minded swift-fingered patriots.

Developed in the last hours of Memorial Day, your mission, if you choose to accept it, is: Come to Vegas. Now.

To paraphrase Ed Harris’ quote from Apollo 13, “Failure is not an option. People, work the problem.”

People! Men, women, heck, bring your dogs if you have to, America needs you today, so step up.

My best bud Bobby Wilson alerted me that he was driving down the Strip (during the BTS K-Pop invasion at Allegiant, no less ) and said the street was as empty as COVID. He’d invited his son to town to take advantage of hotel rooms for $0. Zero? I had to check it out. Okay, I didn’t find any zero-dollar rooms, but I was stunned to find on Expedia Strip hotels for $8-$20 a night!

Here they are: Circus Circus, Harrah’s, Horseshoe, Linq all $8; Flamingo and Excalibur $9; Luxor and Sahara $12; Strat $15; Planet Hollywood $20. These are all before resort fees, so call it $60-$70 total per night. On the Strip! Find a hotel anywhere in the U.S. right now for less than $125 to $200.

“All we are asking is give Vegas a chance.”

Be an American. Gamble. Eat! (As Grandma used to say, “You’re just skin and bones!”) Party, dance, see shows, buy clothes, but come to VEGAS.

America needs you. More important, Vegas needs you. All you need to do is super easy. With literally tens of thousands of empty hotel rooms (especially if you’re flexible and can come Sunday to Thursday), grab a super-value Bobby Vegas vacay.

The Canadians abandoned us. The Mexicans. The Asians. While Americans are being socked with $4 and $5 gas, food inflation, rising utilities, the corporates are desperate, throwing deals out there you NEED to take advantage of. Smell blood? Pounce.

Frankly I’m tired of all the Vegas bashing. This is a value play of epic proportions. Don’t miss out. Grab it.

With any active casino play, they’ll roll out the red carpet and toss in free … well, everything. Free play, food credits, shows — you name it, you can probably get it. Just ask. Then tell us. Report back to us here @ LVA HQ.

Pining for the good ol’ days? They’re here. Again. I stayed at the Stardust for $14 a night with $10 free play back and a free buffet coupon or two.

I’ve been raving about the insane deal the Wynn’s been sending me that, when all the free play and food credits are subtracted, ends up costing $6.50 a night. For the Wynn.

People. Step up. Vegas needs you. Ask not … no, correct that. Do ask what Vegas can do for you and what you can do for Vegas. Easy peasy. Just show up.

We thank you. We salute you. Now go find the good machines and rock the house, baby. Patriotism never felt this good.

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Bobby Vegas — Is $10 Worth $110? Inquiring Minds Want To Know

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette

A reader asked about the best games to play at Caesars. My four-letter answer? NONE.

Wanna play 9/6 JOB? You can — for $25/$125.

At the Rio, just behind Caesars and across the freeway, its $.25. That’s a buck twenty-five max play. One percent the level at Caesars. Play while Rome burns? Or Samba at the Rio?

I’m a dancer. Guess where I play?

Our reader, let’s call him “Joe Player,” also wanted to know whether my Frugal Video Poker Strategy Guide ebook, combined with my “Best VP on the Strip” booklet, which I value together at $50, are worth my price of $19.88. (Pssst! Hey! Yeah, you. The coupon code is: advantage 10 at BobbyVegas.com.)

My answer? Place open palm to forehead. Slap repeatedly.

I’ve personally won over $3,500 with info gleaned from my worn-out hard copy of Jean Scott’s FVPSG. I actually used it so much, I had to buy bought a second copy before I ended up republishing it. Now it’s on my phone. Yours can be too, kids.

Gold doesn’t come close to the value of Jean’s guide. It’s worth 100 times the price.

Progressive breakevens at a glance? For ANY SCHEDULE? Where NOT to PLAY? It’s not just how much you MAKE, it’s how much you KEEP.

Now, Joe Player was 1150 tier credits away from Diamond and wanted to get to “waived resort fees” at Caesars. According to VPfree2, Caesars’ resort fee is $62.50.

Here, just take my wallet.

Over the bridge at Rio, use the AWESOME NRF (that’s NO RESORT FEE) coupon from LVA’s Member Rewards Book and get the RF waived for nothing.

BTW, Rio has a VERY nice pool, 9/6 JOB EVERYWHERE, Penn and Teller, KISS, and Star Wars Burlesque. (The Palms and Gold Coast across the street combined have nearly two dozen restaurants, all good. Also, there’s a Walgreen’s nearby for water, snacks, and meds — and the Strip is a short ride away; you can even walk it, if you dare.)

Back to playing for Diamond.

Joe Player had a 10x-points offer, which would make the Triple Double Bonus 99.68% or the 99.54% JOB $25/$125 games at Caesars positive expectation.

Again, at VPfree2 under the Players Club tab (which I always check; thank you, VPFree2 people; you’re the best!), you can check the points comp levels at any casino.

So, risk thousands to waive the resort fee or use a coupon for NRF? Conclusion? NO BRAINER.

Remember, people, “Play where you want to play and stay where you want to stay.”

PS. Go see the biopic Michael and if you don’t think Jafaar Jackson (Michael’s nephew) is incredible as MJ, I’ll give you a free ebook. Just save your ticket.

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Bobby Vegas—Like Ocean Waves, the Deals Keep Rolling in

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette

Life is chaos. Everyone’s “Kung Fu fighting.” Feeling assaulted by AI? $5 gas? $6?! Me too.

I did have a great birthday, though. Friends showed up, big time. Cards, letters, songs, CAKE! (by the ocean), meals, gifts — it’s really nice being appreciated.

And for a kid who was surprised to make it out of high school alive (remember the very unPC term “juvenile delinquent?” Yeah, honors in THAT class) and survived two years of hell recently (including five surgeries) seven-oh’s a big number for me. Okay, they haven’t named a street after me … yet.

Then there are all the fab birthday deals spanning days and nights of free food, play, and fun to tickle my scuffler fancy.

Unfortunately, I couldn’t make Vegas for this year’s birthday. I just wanted to play some VP and go dancing, but I broke my toe banging into a coffee table leg, so no
“breaking” for this dancer.

Even when I’m not IN Vegas, I monitor email offers, mailers, etc. and was happy to see all the deals going on at Four Queens (and elsewhere). However, the cost of their Silver Slots tourney seemed a LOT higher. Signing up for the $12K event was 360 smackolas. They do give a $75 one-ounce silver token, so call it $285. Still didn’t it used to be $99 or $149?

During December and again now, Wynn’s standard offer to me, $174 a night (includes the $55-per-night resort fee), $25 each free play and food credit got very good by adding two tickets to Awakening. Two nights minus all that is, as Anthony counts it, $28 a night at Wynn. Winner winner XS Nightclub for dinner.

Then I almost had a heart attack (bad joke; been there). My new Rainbow Emerald Island mailer came without their super points multiplier pay schedules. Noooo!!

Called in … still in place … phew! And being their top-notch “Rainbow is customer service,” she wanted to know, “Do you play at the bar? Different schedules.” And “Do you want me to READ the multiplier schedule over the PHONE?” Wow. Some casinos won’t even answer the phone. Oh, I can also “pick up the printed schedule at the cashiers booth.”

Besides amazing monthly food deals, you can now use your points for Lyft to and from the casino and at many nearby Water Street venues. Innovative.
There still is gold at the end of Water Street’s Rainbow.

Last question. Timeshares? Ever done the deed? In a fit of lunacy, I took the $200 offer.
Let Hilton try to close me — heck, why not? True story: Years ago, my ex and I went on a timeshare weekend on the Outer Banks. I just said, “Honey, in the presentation, I have THE LAST word.”

She chatted on and on about curtains and colors so much that the salesman was already spending his commission. Then he finished. I looked him in the eye and said one word. “No.” He got it.

Keep scuffling.

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Bobby Vegas — So I Like Numbers

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette

Trigger warning: about to toot my own horn.

And a caveat. I screw up. I make mistakes. I’ve gone bankrupt once, been broke twice. I’m not now. What’s important is not the mistakes, it’s the lessons learned.

Paying for groceries, I’m adding the numbers upside down using my own approximation technique faster than checkout employee can scan. I say, “That’s … $39.60 … or thereabouts.” When the total comes to $39.69, the checkout girl looks at me like I’m from Mars. “How’d you do that?!”

I shrug. “I like numbers.”

My ex and I loved going on bookstore dates. She read autobiographies. Me? Math history, Feynman, Edward Thorp, maybe brush up on some probability theory. She just shook her head.

In business tech specs, efficiency ratios, wholesale volume discounts, I easily stated, “That’ll save you 20% or $2,300 a month and the ROI is 19 months.” Again: “How’d you do that?” For me, the numbers are just … there. Multiplication, division, percentages, they’re all just OBVIOUS, in some cases instantaneous.

When I became obsessed with roulette, spending 18 months in the NC State fifth-floor math library absorbing everything on nonlinear dynamics, recurrence and chaos theory, I just loved it. The daily lean into the right headspace often took 30 minutes, but it felt so good! Was it weird, composing a 45-page heuristic paper on Nonlinear Dynamic Short-Term Recurrence Theory applied to roulette, when I barely made it out of high school alive?

Every time I searched out someone to talk with, like folks working on weather prediction, they got real uncomfortable. “I have a Master’s and you left me behind 20 minutes ago.”

When I found my people, like Laurence Scott (roulette prediction) and Chuck Webber (recurrence theory), I was finally no longer the fishnerd looking for water. But it’s okay. Ask me about applying the birthday paradox to double wheel roulette and see me light up.

I like math. It’s clean, clear, concise. I like video poker for those reasons. I find the decision tree very relaxing. It massages my brain.

But when faced with craps, I freeze up. Too many chaotic variables, like the yahoo rolling, for starters. Craps is a good game; I’m just not made for that particular decision tree. Card counters are memory geeks, too. But again, I’m just not wired up for live action. I’m way too transparent to have to bluff and lie.

I believe my most valuable skill is recognizing opportunity before others, way before. Like energy-efficient lighting in the ’80s, LEDs in the ’90s, or specific Vegas-value plays. And applying them in creative ways.

When Mrs. Luttenton, my seventh-grade advanced math teacher, crammed trigonometry down our throats, we hated her. She was mean, demanding, and ugly. Apologies Mrs Luttenton, wherever you are. But thank you for being such a math drill sergeant.

And kids? Put away the phone and think.

Yes, I find math relaxing.

So sue me.

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Bobby Vegas — Life Lessons from Video Poker

Bobby Vegas: Friends Don’t Let Friends Play Triple-Zero Roulette

Two Words: Risk Management.

Don’t worry, I’m not quoting Kenny Rogers again. Rather, I’m tipping my hat to the other “dancer” and the video poker guru also named Bob.

Yes, I’ve read all his books. You should too. And while the other Bob plays on a rarified level WAY above where I play, there are definitely lessons to be gleaned. Let me explain.

I’ve been a 100% commissioned sales rep (in wholesale, most recently LED lighting) my whole life. That’s a tough road. But I have a simple market plan. I answer all calls and emails. I tell the truth. I fix the problem. I create opportunity. And I’m never a d*ck.

Many of my clients are lifelong friends spanning decades.

When there’s no floor, no paycheck and your entire income is based on your results? Well, whom you work with is key and losing just ain’t fun.

I applied these experiences when I started plying the video poker trade. I was committed to learn how to win with the lowest risk possible and the highest return.

Everyone has their own comfort level. Big D may be playing $25 a hand, even $125 a hand, while I’m playing 25 cents. Fine by me. What I learned from the other Bob is how he managed the swings in cash flow.

For Big D, a five-figure swing up or down in a single day was normal. Since he had total confidence in his ability to play virtually perfect VP, he knew that OVER TIME, he’d win. That was the lesson I applied to my commissioned-sales-rep business. OVER TIME I’d win.

After many years monitoring my quotation activity, sales-closing ratios, sales volume on a daily, weekly, monthly, and quarterly basis, I pretty much knew I’d make between X and Y sales within a clear parameter, hence Z cash flow.

Example: Quoting $10,000 a day for 30 days at a 5% commission with a closing ratio between 10% and 20% ($10k x 30 @ 5% x .1 -.2), whether I actually made that money, I knew I’d created $1,500-$3,000 in commissionable EPV, or what I call Expected Commission Value.

Some days I made zero and spent money and time. Other days/weeks it just rolled in in barrels. But over time, it worked like a charm.

Like the daily swings in VP, I knew, based on past results, that if I just kept plugging, like hitting a royal, I’d eventually cash in. I just needed the bankroll to survive the swings and not be a victim of risk of ruin. Remember the 6 Ps from my last post?

There was a period where I risked investing time and money in large projects, mostly military bases. This involved a much longer lead time, up to two years. But the payoffs were in the five and six figures. Those were my royals.

Risk management. Winner winner steaks for dinner. And I gleaned all that from learning about video poker. And not being a d*ck.