It's true. The Las Vegas Monorail has employed good-will "ambassadors" for the past few months.
The ambassadors' job is to increase awareness of the Monorail and highlight the benefits of riding it (it's an easy and inexpensive way to get from one end of the Strip to another, cheaper than a cab and more efficient than the bus; a train comes by every six or seven minutes; it can't be beat for getting to and from the Convention Center; and it's clean, comfortable, and uncrowded).
They try to create a buzz (which might be why they're costumed in old-time Vegas cocktail outfits) around town about the Monorail. They point visitors to the Monorail, hand out Monorail Magazine, a 50-page brochure touting the amenities and attractions along the four-mile route, and pose for photographs.
All together, there are 20 ambassadors. They're young, peppy, good looking, and distinctive in their blue-and-yellow blouses and caps and black skirts, and plenty of lean flesh. They hang out, Thursdays through Mondays 10 am-4 pm, in the common areas of Caesars, the Mirage, Venetian, and Harrah's.
As visible as they are, the ambassadors are just part of an overall marketing plan that the Monorail hopes will spur ridership numbers. Reportedly, Sprint is picking up the tab for the ambassadors, as part of its package to operate the Convention Center monorail station.
