I read your three-part series on the future of entertainment with interest, but I couldn't help thinking about the number-one symbol of Las Vegas entertainment in the past, the showgirl. I kept waiting for you to mention that, but there wasn't even one. While I doubt showgirls will return to Las Vegas stages ever again, what happened to them? When did they stop being a thing and why?
As everyone knows, with their towering headdresses and skimpy jewel-encrusted outfits, showgirls were once as much a Las Vegs fixture as slot machines and buffets.
They arrived in 1957, when the Dunes debuted showgirls in Minsky's Follies (which also introduced toplessness to Las Vegas stages), while Lido de Paris began its 31-year run at the Stardust one year later. Soon, every casino showroom needed a showgirl extravaganza, most notable being the Copa girls at the Sands and Folies Bergere at the Tropicana.
The typical showgirl was a member of a huge chorus of statuesque rhinestone-adorned women (topless and otherwise) wearing chandeliers on their heads and doing things on huge staircases with enormous ostrich-feather fans and five sets of false eyelashes, among other subtleties. (For two years, 2008-2010, Bette Midler’s The Showgirl Must Go On residency at the Colosseum at Caesars was an excellent send-up of the old chorus-line tradition; Bette did 300 of those shows that grossed $75 million.)
Folies Bergere was put out of its misery in March 2009 after a 49-year run, leaving Jubilee! as the sole survivor of the era. Jubilee! featured million-dollar sets, lavish costumes, and the showgirl parade; it closed in February 2016 after 35 years at Bally’s.
Like fashion, tastes in entertainment are highly changeable and the over-the-top Las Vegas spectaculars and extravaganzas were destined to be replaced by Cirque acrobats, big-name acts, the high-tech presentations we covered in detail in our recent future-of-entertainment series, and small shows.
Of course, Vegas wouldn’t be Vegas without showgirls, even today, and they do continue to show(girl) up here and there. You’ll still see ex-mayor Oscar Goodman doing photo ops with a classic showgirl on each arm and a martini in hand. When a new airline flies into Reid International for the first time, at least a couple of showgirls are there to greet the plane. And enterprising young women in showgirl costumes pose for photographs with visitors at the Bellagio fountains, alongside Spiderman, Darth Vader, and SpongeBob SquarePants; you can also find them on Fremont Street.
One place where the showgirl tradition lives on with a vengeance is Las Vegas Showgirl Museum, which features 40,000 items gathered over the past four decades by Grant Philipo, who also books showgirl “rentals” garbed in his collection of costumes (250 mannequins’ worth) for special events.
So yes, the days of the Las Vegas showgirl appearing en masse in front of big audiences in Las Vegas showrooms and theaters are bygone. However, though they might be an endangered species, they’re not, by any means, extinct yet.
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