Why is smoking still allowed in casinos -- Part 2.
[Editor's Note: Yesterday, David McKee examined the reasons, mostly having to do with the gaming-industry lobby and spinelessness of legislators, that the casinos enjoy a carve-out from the various indoor air-quality laws around the country. Today, he discusses the reasons that smoking should finally be banned in gambling halls.]
The pandemic gave tribal casinos an excellent opportunity to get rid of smoking and they seized it. Health considerations over COVID mandated no-smoking environments and when restrictions were lifted, smoking remained forbidden. Executives from casinos in Indian Country have reported ever since that business not only didn't suffer, but that patrons are thanking them for going the smokeless route.
Atlantic City went briefly smoke-free during the pandemic and business didn't suffer, but cigar and cigarette fumes were reinstated once the coast was clear.
Banning smoking in casino makes sense for a plethora of reasons. For one, smokers represent between 11 and 13 percent of the U.S. population. That’s an awfully small demographic to which to cater, considering that 100 percent of casino patrons have to breathe the befouled air.
Bally’s Corp. tried using the “gamblers smoke” argument in Rhode Island (another haven for tobacco pushers), peddling the talking point that 25 percent of its revenue comes from smokers. That would mean 12 percent of customers are accounting for one-fourth of the winnings. Either smokers play very badly, if that’s true, or there is a serious comorbidity at work between the addiction to gambling and that of tar and nicotine.
Unless the casino industry is staking its life on disordered gamblers, it’s totally counterintuitive for it to cling to smoking like a drowning man to a raft. Fiscally, allowing smoking is nonsense. It causes faster depreciation of physical assets, not to mention the more-frequent replacement of stinky furniture, wallpaper, and carpeting. Both MGM Resorts International and Caesars Entertainment have been reported to be phasing out smoking rooms in their hotels and the property damage caused by cigarette smoke is the likely culprit.
Exposing employees to secondhand smoke is certain to drive up the cost of health-insurance benefits, given the raft of associated maladies that smoke unleashes. Again, industry behavior is counterintuitive. Sick and dead employees have evidently become part of the cost of doing business.
Indeed, MGM obliquely acknowledged something of that nature when it reinvented and reopened Park MGM (the former Monte Carlo) as a smoke-free casino and hotel. MGM doesn’t break out property-level financial results in Nevada, but executives repeatedly say Park MGM is doing well and it’s become the magnet for top residencies like Lady Gaga’s, so the strategy seems to be working.
Given the sheer preponderance of casinos in Nevada, it’s odd that the state has only one smoke-free hangout for gamblers. Both the paucity of smokers in the general populace and the (big) potential niche would argue for more smokeless gambling. After all, restaurants, bars, and other slot-route locations went smoke-free and catastrophe did not ensue. If smokers want their gambling fix badly enough, it seems, they'll brave smokeless air to get it.
Yet another reason for the casino industry to ditch smoking is that it is literally and figuratively dying off. Generation Z has been found to frown upon the practice and the opprobrium cuts across generations. Eighty-nine percent of high-income players (those who make $150,000 a year or more) don’t smoke. That’s according to a recent study commissioned by slot guru Brian Christopher and unveiled at the recent Global Gaming Expo in Las Vegas. Ninety percent of all respondents (including some smokers, apparently) prefer dining in totally smoke-free restaurants within casinos.
Not only are 87 percent of frequent players non-smokers, 86 percent of respondents prefer smokeless casinos, with 61 percent of all saying that smokelessness is the number-one factor when choosing where to gamble, more than cleanliness (49 percent), travel distance (41 percent), and likelihood of winning (31 percent).
Not only are 93 percent of Baby Boomers non-smokers, so are 97 percent of casino workers. Oh … and 34 percent of those surveyed suffer from health conditions that make smoky air anathema to their bodies. But apparently that 34 percent is trumped by the 12 percent of tobacco addicts, at least in the gaming-industry’s eyes.
Since going out on strike for the sake of their lives isn't an option, the vast majority of casino employees (95 percent of whom support smoke-free casinos), they're at the mercy of feckless politicians and cowardly gaming executives. Perhaps the swiftest recourse would be a smoke-in: Go to casino-management offices (which, of course, are smoke-free), light up, and see how quickly the executives 1) run for their lives, 2) call security and the police, 3) call the fire department, and/or 4) call the media to bemoan the protestors' "guerilla" tactics.
Until such time as the industry becomes enlightened, and we're not holding our precious smoke-free breath, customers must vote with their feet. If you’re in Nevada and you’re not patronizing Park MGM exclusively, you’re part of the problem, not part of the solution.
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