What is the status/health of print media in Las Vegas, including the daily papers, alternative weeklies, city magazines, etc.?
[Editor's Note: This answer is written by our own Stiffs & Georges blogger, David McKee, who has long experience in the Las Vegas print-media business.]
Due in part to the pandemic, it’s not what it used to be.
The COVID shutdown was particularly hard on the weeklies, which were heavily reliant on ads for nightclubs, pool parties, and bars (all perfect feeding grounds for COVID). When those went away, however temporarily, so did a primary revenue source for the likes of Vegas Seven.
Being basically the only game in town (and having a more diversified advertising stream, as well as the Adelson family’s deep pockets) was beneficial for the Las Vegas Review-Journal (more on the R-J below).
The Las Vegas Sun rode out the pandemic on the back of its joint operating agreement with the R-J. As long as the Greenspun family is willing to pour money into the Sun, it's likely to subsist. Of course, the fact that it's wrapped, both in the print and digital editions, in the far more conservative R-J is an irony that can amuse neither of the ideologically opposed ownership groups involved.
“Desert Companion and Las Vegas Weekly took slight hits over COVID in either page count or publishing frequency (in the case of Desert Companion),” says former Las Vegas CityLife Arts Editor Mike Prevatt, now a producer with KNPR-FM, which publishes Desert Companion. “I’m not sure how the tourist and community publications are doing, but I’m seeing fewer of them than ever. In short: [The print-media situation in Las Vegas] isn't great, but also not dire. It’s been on a slow decline since the Great Recession,” which claimed the alt-weekly CityLife among its victims.
Adds former publisher Geoff Schumacher, now vice president of exhibits and programs for the Mob Museum, “We're down to one alt-weekly [Las Vegas Weekly] and it isn’t really an alt-weekly at all. It's almost completely focused on entertainment and food. We still have Desert Companion. As for the daily newspapers, the R-J’s print circulation has dropped substantially in recent years. I don’t have the numbers, but I know they would be alarming to people who remember the glory days of print distribution.”
Small wonder that the R-J now relies on email news blasts and aggressively promotes its own online news broadcast.
“The Sun is a daily insert section in the R-J, but it is mostly syndicated content from the New York Times,” Schumacher says. “Very small editorial staff at the Sun these days.”
So it would appear that the daily newspaper, an endangered species for some years now, could be one of the next victims on the Las Vegas media scene.
TV news, for better or worse, will continue to thrive. And the Internet will undoubtedly continue to grow as a source of information for those who want a Sin City fix. This would come as consternating news to former R-J publisher Sherman Frederick, whose obliviousness to the importance of the Net helped cost him his job.
Finally, as readers of this website know, the Las Vegas Advisor's print edition was discontinued last month in favor of the online edition only.
In sum, media evolutionary — or devolutionary — forces continue to erode Las Vegas, hastened along somewhat and secondarily by the COVID hiatus.
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