I was fascinated by your QoD on Pop Squires. From the comments, it appears other readers were too. One thing caught my fancy, when he wrote in an editorial that Las Vegas needed a good winter hotel-resort. I started trying to imagine what Las Vegas was like when Pop Squires wrote that. Your writers are so good with history. Can you provide a description?
Thank you for the compliment about our resident historians, but it's a pretty tall order to describe an entire decade in a QoD (or even two or three).
Luckily, the Commission for the Las Vegas Centennial sponsors videos on Las Vegas decade by decade.
They're released on May 15 every year to celebrate the founding of the city and four have been produced so far: "The City of Las Vegas: The Early Years Part 1" and "Part Two," "The Thirties," and "The Forties." These are extremely well-done and worth watching, with 75 minutes or so worth of photographs, moving pictures, and newsreel footage, well-written narration, and interviews with local historians.
We highly recommend them all, but for the purposes of this answer, as you watch "The Thirties," you'll learn everything you want to know about that decade: the Great Depression and the building of Hoover Dam, the launch of wide-open gambling, the Apache Hotel, race issues at the time, the first city boosters, the incipient wedding industry, and much more.
Here, however, we'd like to quote a description of Las Vegas from those days that has always amazed and amused us.
It comes from a book that was published in 1940, Nevada -- A Guide to the Silver State, a travel book produced by the Federal Writers' Project, one of the Depression-era's Work Projects Administration programs. The Writers' Project released guides that went into deep detail about all 48 states, plus Alaska, in the late 1930s. The following is an overview of Las Vegas then, as penned by one of the WPA writers.
"Las Vegas is developing into one of the chief travel and recreation centers of the Southwest, in part as a result of the completion of Hoover Dam. A sound and far-sighted public policy has taken advantage of national interest in the dam to make the city and the area around it attractive enough to bring visitors back repeatedly. Public buildings and houses are under construction all over town. The rows of catalpas and poplars planted during the early days are being protected and lengthened. Relatively little emphasis is placed on the gambling clubs and much effort is being made to build up cultural attractions. No cheap and easily parodied slogans have been adopted to publicize the city; no attempt has been made to introduce pseudo-romantic architectural themes or to give artificial glamour or gaiety. Las Vegas is itself, natural, and therefore very appealing to people with a wide variety of interests."
Right! Exactly as it remains today.
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