The singer is wishing that her boyfriend wouldn't leave her alone every night.
The one-word song title is the boyfriend's first name, and it comes up often in the next several lines:
'Cause when you say you will
It always means you won't
You're givin' me the chills, baby
Please, baby, don't
Every night you still leave me all alone, ______
Oh, ______, what a pity, you don't understand
You take me by the heart when you take me by the hand
Oh, ______, you're so pretty, can't you understand
It's guys like you ______
Oh, what you do, ______, do ______
The singer is also a choreographer who designed the moves and the costumes in the companion video around cheerleader routines.